The New Tretyakov Gallery in Moscow hosted a meeting of
a working group that was jointly created by the Innosocium Foundation the
social platform of the Roscongress Foundation and the Agency for Strategic
Initiatives to develop creative industries and support cultural and historical
heritage projects. The meeting was timed to the opening of the New Tretyakov
Gallery exhibition in honour of the 175th anniversary of Vasily
Polenov, one of the most prominent Russian painters and an innovator in landscape
painting.
The
group is in charge of conceiving and implementing systematic measures to
support the development of regional brands and businesses, technology
industries, national production, and creative projects. One of the groups
primary goals is to draft an agenda on ways to preserve traditions and
historical heritage, support folk art, and develop national production in the
regions.
The group, which is chaired by Roscongress Foundation
Deputy CEO and Innosocium Foundation Director Elena Marinina, includes
Komsomolskaya Pravda Publishing House Deputy General Director Roman Karmanov,
Lake Baikal Foundation for Environmental Applications and Research CEO
Anastasia Tsvetkova, Art, Science, and Sport Charity Foundation Director Maria
Krasnikova, Roscongress Foundation Deputy CEO and Programme Director Armen
Khachatryan, Presidential Grants Fund CEO Ilya Chukalin, State Tretyakov
Gallery Deputy General Director for Development Tatyana Mrdulyash, Elena and
Gennady Timchenko Foundation Managing Director Maria Morozova, Business Russia
Vice President and Executive Committee Chairperson Nonna Kagramanyan, Russian
State Library General Director Vadim Duda, PricewaterhouseCoopers Consulting Partner
Irina Gaida, NW ADVISORS Director Oleg Leonov, Soyuzmultfilm Film Studio
Chairman of the Board Yuliana Slashcheva, and Social Investment Fund CEO Sergey
Golubev.
The meeting participants
pointed out the need for the regions to ensure the exchange of successful
practices and develop an international agenda and cooperation on a global
level, including using the tools of the Agency for Strategic Initiatives, the
Innosocium Foundation the social platform of the Roscongress Foundation and
other development institutions. They said special attention should be paid to
the possibility of linking projects to events related to Russias presidency of
the SCO in 20192020 and the BRICS in 2020.
During
the meeting, the participants placed special emphasis on the fact that the goal
of projects that are selected for inclusion in the groups programmes should be
to improve the quality of life of people living in the regions. Projects should
already be in the implementation stage and have a measurable and systematic
potential impact on the development of a region and regional identity, and
their prospects in the international arena should also be taken into account.
«Russia
is a huge country and we have a lot to be proud of in terms of our cultural and
historical heritage. In order for our socioeconomic development to be a
success, it is crucial to give priority attention to the prospects of the
regions, their special features, and unique capabilities. Creating an
environment for development, searching for key growth points, and supporting
creative endeavours are we need to focus our maximum attention and efforts on
with an emphasis on improving peoples quality of life», Adviser to the Russian
President Anton Kobyakov said.
«One
of the working groups key goals is to promote the preservation and development
of traditions and historical heritage and support the regions. In this regard,
the scope of our projects is expanding significantly», Roscongress Foundation
Deputy CEO and Innosocium Foundation Director Elena Marinina said. She also
expressed confidence that pooling together the resources of leading players in
the social, cultural, media, financial, and other sectors would undoubtedly
become a powerful driver and provide an invaluable contribution to the
development of the creative and cultural life in Russia and its regions. The
working groups main job, she said, is to collect analytical material on
creative industries and systematize them. She stressed that such industries
will become the foundation of tomorrows economy. «They are divided into three
segments around the world: in the North American region, its audio-visual art,
media, and cinema. In the Far Eastern and Pacific region, its book publishing
and media production. Europe is responsible for design and fashion. We need to
figure out Russias place in this process», she said.
Deputy Minister of Industry and Trade Gulnaz Kadyrova said
during the working group meeting that national manufacturing technologies could
only be preserved in the regions by ensuring the succession of personnel. She
added that the government, for its part, compensates for a portion of the costs
incurred by crafts and arts enterprises. «We conducted an analysis of the
development of the territories where the production facilities are located and concluded
that most of them are located in small and medium-sized cities with a
population of up to 100,000 people. In recent years, the outflow of the
population from these cities amounted to 7.5%. We cannot support production without
supporting the territories where they are located», she said. Kadyrova said the
Tetra project has been created for this purpose in order to develop territories
with cultural and historical industries, which is supported by a number of
ministries and departments. «Experts have identified eight types of territories
and 32 indicators by which their status will be assessed. During the creation
of the project, it also came to light that 70% of such territories have an unfavourable
urban environment», Kadyrova said.
«We
are thrilled that the first meeting of the working group in charge of
developing creative industries and supporting cultural and historical heritage
projects was held at the Tretyakov Gallery simultaneously with the opening of
the exhibition by Vasily Polenov. The Tretyakov Gallery is a place where
creative people from various professions find the information and inspiration
they need. The museum is home to masterpieces of Russian art from the 11th
century to the present day and helps us see trends in the development of art.
We hope that we will become an even greater resource for all representatives of
creative industries», Deputy General Director for Development of the State
Tretyakov Gallery Tatyana Mrdulyash said.
Russian State Library General Director Vadim Duda focused
on the place of libraries in the creative industry during his address and said local
and self-developing ecosystems need to be created in the regions. He put
forward an initiative to hold a hackathon on how to make 40,000 Russian libraries
part of a common ecosystem that supports creative industries.
Dulevo Porcelain CEO Pyotr Sivov spoke about existing
barriers for manufacturers of cultural and historical products. Exports
currently account for 1015% of his companys production, he said. «Entering
international markets involves certification, which is not easy for arts and
craft industry products, for example. We have to adapt the products to Western
European certificates, and the Russian certification system is also very
complicated», he said. Sivov also spoke about the need to make the appropriate
changes to state standards and to create a special distribution network.
«Our grant recipients include a number of projects
related to the creative industry. Serving as a development institution in the
social sphere, the Presidential Grants Fund aims to provide conditions to
support a large number of public initiatives based on transparent and
understandable rules and procedures. I would like to emphasize that we are very
happy about combining our efforts with the Innosocium Foundation the social
platform of the Roscongress Foundation, with the ASI, and with the entire expert
community as a whole in order to ultimately achieve a greater social effect»,
Presidential Grants Fund CEO Ilya Chukalin said.
During his speech, Dmitry Pristanskov noted that
Norilsk Nickel actively contributes to the preservation of the traditional
lifestyle, habitat, culture, and historical heritage of the indigenous peoples
of the North. With the support of Norilsk Nickel, Siberian Federal University
and the Arctic Development Project Office are implementing a fascinating
project connected with Taimyrs smallest ethnic group, the Enets, to create
Enets literature. «Norilsk Nickel believes supporting indigenous peoples is an
extremely important social task that aims to improve the quality of their life
and preserve the traditions and culture of the peoples of the North,» the
companys vice president said.
Rosatom Corporate Academy General Director Yulia
Uzhakina, Art, Science, and Sport Charity Foundation Director
Maria Krasnikova, Elena and Gennady
Timchenko Foundation Cultural Programme Director Elena Konovalova, and Business
Russia Vice President Nonna Kagramanyan also spoke about support for projects
related to the creative industry and Russias cultural and historical heritage.
«At ASI, we receive a large number of proposals with
creative projects from various cities and regions of Russia for which we need
to consolidate the efforts of the entire expert community, development
institutions, and representatives of government organizations and businesses in
order to come up with systematic measures of support. The development of
creative industries basically affects all areas of the countrys economy. This
once again underscores the importance of the working group that has been set up
as well as the more effective exchange of experience and best practices that
already exist in our country», Agency for Strategic Initiatives General
Director Svetlana Chupsheva said.