Invest in Russia — invest in Russian regions!
All news

Tourism and events: experts to discuss changes to MICE industry

21 April 2020
От туризма до ивента: эксперты обсудят в онлайн-формате перемены в MICE-индустрии

On 23 April the St. Petersburg Academy of Digital Technologies platform will host a session entitled ‘Plan not cancel. Changing the roadmap for tourism and event industries.’ During this online conference Russian and international participants will discuss plans and solutions to battle the crisis, support businesses, and evaluate the consequences of the current situation for tourism and event industries. The conference is organized by the St. Petersburg Convention Bureau together with the Roscongress Foundation.

Representatives of government, business community, and professional association will share their perspectives on the current state of the industry and will come up with solutions to return to stability.

The agenda will include questions of state support, designing and implementing mitigation measures, and working with the public. Experts will discuss protecting the rights of both travelers and industry professionals, will look at the MICE market before and after the pandemic, and will elaborate on risks and corporate responsibility when force majeure clauses are invoked. The participants will share their experiences in making strategic decisions, working with international guidelines, and implementing promising digital solutions.

The session will bring together Evgeny Pankevich, Chairman of the St. Petersburg Committee for Tourism Development, Andrey Matsarin, General Director of the St. Petersburg Convention Bureau, Sergey Selivanov, Director of the Department of Exhibition, Fair and Congress Activities of the CCI of Russia, Alexander Stuglev, Chairman and CEO of the Roscongress Foundation, Sergei Voronkov, CEO of ExpoForum International, Alexei Valkov, Director of the St. Petersburg International Economic Forum, Alexei Kalachev, Director of the Russian Convention Bureau, Yelena Ublieva, Executive Director of the Russian Union of Events and Fairs, and Mariska Kesteloo, founder of Word of MICE.

Natalia Belyakova, Regional marketing director of Domina development holding in Russia will moderate the session.

Session time: 12:00–15:00

‘Plan not cancel. Changing the roadmap for tourism and event industries’ will be broadcast at all the official Roscongress media resources.