The Russian Convention
Bureau (RCB) will take part in the business programme and events of the fifth
Eastern Economic Forum in Vladivostok on 46 September with the support of the
Roscongress Foundation.
As part of a programme to
promote itself on the international market, the RCB has developed a new product
called an Event Passport to present event opportunities that are available in
Russias regions. The Event Passport is expected to serve as a starting point
for attracting international events in leading industries to the Russian regions
taking into account the regions specialization. Work is currently underway to
prepare Event Passports for nine regions with which the RCB has signed
strategic cooperation agreements.
The regional
Event Passports help to systematize and summarize significant information about
the region in order to promote it as a venue for business events. The RCB, with
the participation of the Government of the Kamchatka Territory and the
Investment and Entrepreneurship Agency of the Kamchatka Territory, will hold a presentation
at the EEF 2019 of the first Event Passport of the region using Kamchatka as an
example (5 September at 12:00, Building A, 6 floor, TASS presentation zone). And on the first day of the Forum an
interactive presentation «Caviar Time» based on two blocks of the Event
Passport «Traditions and Customs» and «Gastronomic Map of the Region» will
be held on the site of the pavilion of the Kamchatka Krai on the Street of the
Far East.
What is the best way to evaluate the
feasibility of building a congress and exhibition complex in the Far East and
what criteria should be taken into account? What practical steps should be
taken in terms of promotion and sales to utilize the new venue? Could the
congress and exhibition complex become a major attraction in the region? How do
we evaluate the effectiveness of the new infrastructure for the economy of the
Far East and its potential for the development of interregional cooperation?
Russian and foreign experts will discuss these and other issues at the session Infrastructure of the Future: Creating New Focal
Points in the Far East, which the
RCB will hold jointly with the Russian Chamber of Commerce and Industry and the
Russian Union of Exhibitions and Fairs as well as with the support of the
Roscongress Foundation. The session will take place on 6 September at 10:00,
Building B, level 6, Conference Hall No. 7.
The session will
be moderated by President of the Russian Chamber of Commerce and Industry
Sergey Katyrin.
«Global
experience has shown that hosting major international events provides a
significant economic effect for a regions economy. Many
countries systematically contribute to the creation of the appropriate
infrastructure as well as special conditions for events on their territory», RCB Director
Alexey Kalachev said. «The Far East is
one of the most important priorities in the development strategy of the Russian
Federation. The availability of modern and properly designed infrastructure in
the event industry will increase a regions economic
potential as well as its competitiveness and investment appeal at the Russian
and international levels. Its the Russian
Convention Bureaus job to assist
the regions of the Far Eastern Federal District in enhancing their investment
appeal through the development of the event industry and business tourism as
the strongest catalysts that must be used to promote the region and the country
as a whole».
RCB representatives plan to participate as experts
and speakers in various events of the EEF business programme, including the
sessions Tourist and Recreational
Zones of the Far East: Smart Approach for Integrated Territorial Development and Exploring the
Far East: New Business Opportunities in Tourism.